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Musica Closing Down

by HypeTeam
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Clicks Group announced it to closing its Musica entertainment business due to the shift to digital consumption of music, movies and games, exacerbated by the Covid-19 pandemic.

Clicks Group acquired Musica in 1992 and it has been South Africa’s leading music and entertainment retail brand for several decades.

In a statement issued by the Clicks Group, the company wrote:

“Musica has been operating in a declining market for several years owing to the structural shift globally to the digital consumption of music, movies and games from the traditional physical format. The inevitable demise of the brand has been accelerated by the Covid-19 pandemic which resulted in the rapid decline in foot traffic in destination malls where Musica stores are typically located.”

“The inevitable demise of the brand has been accelerated by the COVID-19 pandemic which resulted in the rapid decline in foot traffic in destination malls where Musica stores are typically located.”

Musica has closed 19 stores since the start of its 2021 financial year in September and is currently trading from 59, Clicks said. The remaining stores will be closed as leases expire over the next four months.

In the stores which have been closed, Musica staff have been absorbed into the group’s health and beauty store network, the company said, adding management was committed to accommodating the remaining staff within the group “where this is operationally feasible.”

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